Agenda topics

PRELIMINARY AGENDA

OTT Strategies

Sports strategies of operators in Europe

  • Sports rights spending
  • Growth drivers
  • OTT strategies?

Setting up and monetizing a European OTT sport platform

  • Business model: subscription, freemium, live r ad-supported
  • Secondary leagues and niche sports content
  • Cloud platforms services for new OTTs

Sports streaming and betting platforms in Europe

  • Regulation limits to betting services
  • OTT gambling transaction initiatives
  • Betting companies and OTT partnerships

Challenges of delivering sports directly to consumers for sports TV networks

  • Multi-platform strategies
  • Business model for D2C distribution
  • subscriber authentication and application code protection

Free-to-Air broadcasters: how to innovate in sports?

  • Sports rights spending
  • Growth drivers
  • What OTT strategies?

Focus Central and Eastern Europe

Strategies from sports pay-tv operators in Central & Eastern Europe

  • Strategies of operators in markets with lower ARPU
  • Market evolution and challenges
  • Growth drivers

Sports dedicated FTA channels in CEE

  • Advertising and monetization strategies
  • Growth drivers
  • What OTT strategies?

Fan engagement & viewing experience

Driving global fan engagement and reaching a worldwide audience

  • Fan engagement campaigns and social hubs
  • Live production of short videos and live streaming
  • OTT and social networks

How to use AR & AI to improve the sports viewing experience? 

  • AR & 3D Graphics impact
  • AR & immersive experiences
  • How & when to use AI?

Delivering an enhanced and engaging viewing experience without latency

  • Streaming versus satellite
  • Best low latency CDN strategies
  • Impact of 4K on sports streaming

Delivering highlights to media partners and social networks

How to produce a rapid & interactive replay function ?
How to customize and adapt content for each individual market?
Distribution and multi-platform strategies

Esports

Esports and TV, a winning combination?

  • What can esports bring to a traditional sports broadcaster?
  • How to make a successful partnership?
  • Is there a room for esports OTTs or TV networks?

Advertising

New advertising strategies for sports platforms

  • Targeted advertising for sports TV and multiscreen
  • Managing premium content in a programmatic advertising era
  • Role of second screen and branded OTT app

Piracy

Fighting live sports piracy

  • Protecting premium live sports from streaming piracy
  • Advanced detection, AI and real-time monitoring
  • Watermarking: forensic investigations and legal actions